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2025 SCHEDULE

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From Stage to Strategy: Do Cannes Lions Themes Shape the Global Work That Follows?

Mon, 16 June 2025 11:00 - 12:30

UK House

Reflect on whether trends highlighted on stage and in Cannes Lions-winning work influence real brand strategies after the event. Are these themes just talk, or do they inspire action? Attendees will evaluate what from Cannes 2024 has stuck and what is set to define 2025.

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Sustainability x UN Leadership Roundtable

Mon, 16 June 2025 14:00 - 15:00

Villa

This is a private event for UKAEG members.

Invite only
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Adtech Leadership Roundtable

Mon, 16 June 2025 14:00 - 15:30

UK House

​We welcome registrations of interest from C-suite global leaders who believe they have a valuable perspective to share. ​

​More details to follow.

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UK x US Women in Leadership

Mon, 16 June 2025 14:00 - 15:00

Empower Cafe

More details to be announced.

​

No Registration Needed
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Trusted Advertising: Building a Blueprint for Better

Tues, 17 June 2025 10:00 - 11:00

UK House

Chaired by Matt Bourn, Director of Communications at the Advertising Association and co-author of the upcoming book Trusted Advertising, the session will inform the book's development with real-world insights and best practice from across the global industry.

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Televisionaries in Cannes

Tues, 17 June 2025 11.15 and 16:00

FreeWheel Beach and RTL Beach

Heading to Cannes this year? Join the commercial chiefs from Channel 4, ITV, Sky, and Disney as they come together for a candid and thought-provoking discussion on the future of TV.

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UK × US Leadership Roundtable: Redefining Creative Effectiveness for a New Era

Tues, 17 June 2025 12:00 - 13:30

UK House

A working session for senior UK and US marketing leaders to reshape creative effectiveness. The group will identify shared challenges and practical strategies to use creativity for growth in an era of disruption and increased accountability.

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Building Global Bridges: UK × China Brand Leadership Roundtable

Tues, 17 June 2025 15:00 - 16:30

UK House

This is a private event for UKAEG members.

Invite only
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UK Advertising Global Dinner

Tues, 17 June 2025 19:30 - Late

Cartlon Beach

Enjoy an evening of fine dining and meaningful conversations with like-minded individuals from around the world and celebrate the business of creativity.

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Return to Sender: Rethinking Direct Mail in a Digital World

Weds, 18 June 2025 10:00 - 11:30

UK House

In a digital-saturated world, explore the renewed relevance of direct mail. Can physical mail offer deeper emotional engagement where digital falls short? Creative and brand leaders unpack how physical and digital channels can work together for stronger connections.

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Breakfast with Bauer Media

Weds, 18 Jun 2025 10:00 - 11:00

Carlton Cannes, a Regent Hotel

You're invited to breakfast with the stars at The Carlton Cannes - with Martin Kemp, Olivia Atwood, Pete Wicks, Kimberly Wyatt & more.

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The MVP Shift: Women’s Sports as the Future of Brand Investment

Weds, 18 June 2025 

Empower Cafe

More details to follow

No Registration Needed
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Did Gen Z Break the Marketing Funnel?

Weds, 18 June 2025 13:00 - 14:30

UK House 

A closed-door discussion examining Gen Z’s disruptive behaviour and platform-native culture. Is the traditional marketing funnel broken or just in need of reinterpretation? Explore how brands can create culturally fluent, community-led, and effective marketing strategies for this generation.

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The Next Trillion Dollar Market

Thurs, 19 June 2025 10:00 - 11:30

UK House 

Co-hosted with The Marketing Society, this roundtable will explore emerging markets poised to drive the next wave of global economic growth. Senior marketing leaders will discuss strategic opportunities, challenges, and how brands can successfully engage these high-potential audiences.

Invite Only
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The Berry Brunch

Thurs, 19 June 2025 11:00 - 15:00

The Berry Villa

More information to follow

Coming Soon
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UK × Global Production Leadership Roundtable:

The Business of Production

Thurs, 19 June 2025 12:30 - 14:00

UK House

Global production leaders debate how to scale quality, speed, and storytelling. Discussions will cover automation, personalisation, and the leadership role of UK production in a rapidly evolving creative ecosystem.

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UK x Saudi Arabia Roundtable

Thurs, 19 June 2025 15:00 - 16:30

UK House

This is a private event for UKAEG members.

Invite Only
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Club 5 to 7: Cannes-Do

Thurs, 19 Jun 2025 17:00 - 19:00

UK House

A relaxed networking event at Cannes for senior women working across advertising, marketing, and connected creative industries.

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