
UK ADVERTISING
@ CANNES LIONS
SEE YOU IN 2024


Tue, 20 Jun
|LBB Beach - Plage Croisette Beach
AI & Machine Learning: Friend or Foe in the battle for creativity's soul
Join us for an exclusive global conversation to discover if AI is a Friend or Foe to Creativity?


Time & Location
20 Jun, 09:30 – 10:45
LBB Beach - Plage Croisette Beach, 68 Bd de la Croisette, 06400 Cannes, France
Guests
About the event
AI & Machine Learning: Friend or Foe in the battle for creativity's soul
Developments in AI and machine learning have reignited the debate about the role of technology for brands, as the tech opens up whole new ways for brands to talk to real people, and for real people to interact with them. Is this a passing fad, an exciting leap, or the death of creativity as we know it? Join us for an exclusive global conversation to discover if AI is a Friend or Foe to Creativity?
Speakers
Ricky Ricky Ray Butler, CEO, BENlabs
Dan Cullen-Shute, Creature London, CEO & Founder
Tia McPhee, Global Brand Director, Financial Times
Breakfast from 9.30amÂ
Talk will commence at 10am
#UKatCannesLions