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Billion Dollar Boy (BDB) is a leading independent global influencer agency transforming how the world’s biggest brands build at scale through powerful creator work. Whether it’s harnessing emerging technologies like generative AI to launch a new Versace handbag, or integrating social content into an OOH campaign for Lipton, we mercilessly push the bounds of what’s possible with creators.


Founded in 2014, Billion Dollar Boy was among the first global influencer agencies and now has offices globally. For over a decade, BDB has partnered with some of the world’s leading brands - including Heineken, King, PepsiCo and L’Oréal - connecting them with more than 11,000 content creators. 


BDB client campaigns have been awarded at the Cannes Lions, Influencer Marketing Awards, Webby Awards, The Drum Awards and Adweek.

The team on the ground in Cannes

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