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DAIVID🦩 bring decades of experience in creative, insight, academia, marketing and tech together to answer THE question: Is my advertising working? With roots based in the age of virals, the team were the architects of the famous Unruly, 'Science of Sharing'. Fast forward to 2024 and they're taking that knowhow and giving it an AI shot in the arm to look beyond single ads to thousands of ads. They bring the, 'why'. And if you know why something is or isn't working then you can improve it. Talk to them for no nonsense help with #CreativeEffectiveness (and about flamingos).

The team on the ground in Cannes

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